Deskripsi Pekerjaan
Join Innovatech Indonesia as our Marketing Manager and lead transformative digital campaigns that drive brand growth across Southeast Asia. We're seeking a visionary strategist to spearhead our market expansion initiatives and elevate our digital presence in Indonesia's competitive tech landscape.
As a key member of our growth team, you'll shape innovative marketing strategies that resonate with Indonesian consumers while leveraging cutting-edge analytics and emerging platforms. Enjoy a dynamic work culture with competitive benefits, professional development opportunities, and the chance to make measurable impact.
Tanggung Jawab
- Develop and execute integrated marketing strategies aligned with business objectives across digital and traditional channels
- Lead cross-functional teams to deliver high-impact campaigns across social media, SEO, SEM, and content marketing
- Analyze market trends and consumer insights to identify growth opportunities and optimize campaign performance
- Manage brand positioning and messaging consistency across all touchpoints
- Oversee budget allocation and ROI analysis for marketing initiatives
- Collaborate with sales and product teams to ensure alignment of marketing efforts with business goals
- Monitor KPIs and generate comprehensive performance reports for stakeholders
Kualifikasi
- Minimum 5 years of progressive marketing experience with at least 2 years in managerial role
- Proven track record of developing and implementing successful digital marketing campaigns in Indonesia
- Expertise in marketing analytics tools (Google Analytics, SEMrush, etc.) and data-driven decision making
- Strong leadership skills with experience managing cross-functional teams
- Deep understanding of Indonesian market dynamics and consumer behavior
- Fluency in Bahasa Indonesia and English (written and spoken)
- Proficiency in marketing automation platforms and CRM systems
- Strategic thinking with ability to translate business objectives into actionable marketing plans